Ready For Sport
You don’t realise how much you love something until it is taken away from you.
So we took the moment before sport returned to reflect on what lockdown and global pandemic had taught our adidas athletes and teams.
Getting everyone ready to come back stronger than ever, excited for the return and ready for sport again.
Part of adidas' most watched social campaign ever
1300+ Pieces of earned coverage
€23M in .com revenue & 8.8M site visits